# NewsImpact Methodology

Canonical URL: https://nimpact.tech/newsimpact/
Last updated: 2026-07-01

NewsImpact turns market headlines into stock-impact reads only after an AI analysis step. If AI analysis is unavailable, NewsImpact should not publish or send a fallback analysis.

## Impact Labels

NewsImpact uses three stock-price impact labels:

- Positive: the headline is expected to create upward pressure or improve sentiment for the affected ticker or layer.
- Negative: the headline is expected to create downward pressure or weaken sentiment for the affected ticker or layer.
- Mixed: the headline has offsetting effects, weak materiality, or unclear near-term direction.

## Impact Layers

NewsImpact maps headlines through four layers:

1. Direct ticker: a company-specific disclosure, filing, product, deal, earnings item, analyst action, litigation item, or regulatory event.
2. Related ticker or peer: a supplier, customer, competitor, or peer read-through when exposure is defensible.
3. Sector layer: a sector-wide catalyst that can affect a group of exposed tickers.
4. Index layer: a broad market catalyst, such as Nasdaq, rates, CPI, Fed, futures, or macro news, only when the causal path is strong enough.

## Public Pages

NewsImpact stores public AI reads and exposes them through:

- /news for latest public reads
- /news/{public_id} for the full analysis page
- /ticker/{ticker} for public ticker report pages
- /sector/{sector} for sector archives
- /source/{source} for source archives
- /market-movers for broad market catalysts
- /nasdaq-impact for Nasdaq-level read-through
- /rss.xml and /sitemap-news.xml for syndication and crawling

## Quality Rules

- Do not publish generic broad news unless the ticker, sector, or index path is defensible.
- Do not send private alerts without real AI analysis.
- Keep the result and direction easy to read before detailed reasoning.
- Explain why the user got the alert, such as watchlist, market mover, sector mover, or broad market impact.
- Include source links and what to watch next.

NewsImpact is not investment advice and does not recommend buying, selling, or holding securities.